Bridging the Gab between Fashion and Sports Performance Apparel

The roles women have played in society have changed a lot through the years. These days many women to are working full time jobs, raising children and are somehow finding the time to escape for a game of golf. The housewives of yesterday have been replaced by the "do it all woman" of today. Thanks to those women paving the way those once male dominated arenas of predominately male business and sports world have increasingly large female presence. These "do it all" ladies need a fashionable "do it all" wardrobe that can keep up with their busy lifestyles. With a business casual dress code, clothing lines are offering styles that are deemed appropriate for a number of settings. Today, that same woman can easily transition from the office to a number of activities without having to change a single piece of clothing.



Modern day designers are recognizing the need for pieces that women can get more mileage out of, and are meeting this demand with options that are very versatile, functional, and fashionable. Many labels are utilizing more performance friendly fabrics that incorporate stretch and the ability to breathe some even offering UVF protection. Performance fabrics have come a long way since the stiff polyesters of yesterday; introducing spandex blends and fabrics such as moisture wicking bamboo and jersey cotton that offer a softer look and feel making it difficult to decipher between a performance and non-performance garment.



Fashion is finding a place in the sports world like never before. At the Fifth Annual Caribbean Classic Golf Invitational (CCGI) Celebrity Tournament and Charity event in Jamaica this past June, leading designers showcased upcoming collections, and marked the first time that a fashion runway has been specially designed and incorporated during a sporting event.



Many women's golf and tennis lines are on board aiming for a fashionable yet functional look on and off the green and court while meeting the demands of the modern woman. With the recent influx of women of all ages making headlines in the golf world, the sport is no longer considered just an older woman's pastime. This fact is making it possible for specialty women's golf lines to take a more fashion forward approach to their designs, turning the fairways into runways. High end designer DKNY has crossed over into women's golf with the leader in women's golf fashion Jamie Sadock guiding their team of designers to produce an exciting , colourful, and fashionable line. With the price of clothing seemingly always on the rise an added advantage to this trend is the versatility of these garments, making it possible to wear your golf apparel on days that you don't even play. Companies like Trigelle and Lela are active wear golf lines that have successfully merged function with fashion for a look that easily carries over into everyday wear.



With all of these versatile clothing options making their way into our closets, you have to wonder what the future holds for women's fashion. Are all of our wardrobe needs going to be met one day with a single uniform garment like straight out of a scene from Star Trek? Anything's possible...